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Technical
5 min read
Updated Jan 10, 2024

Logo & Image Requirements

File format and resolution guidelines to ensure your logo and course images print perfectly on your scorecards. Get the best quality results with proper file preparation.

Acceptable File Formats

The right file format is crucial for achieving professional printing results. We accept various formats, but some are better suited for specific types of artwork.

Vector Formats (Preferred for Logos)

  • .AI (Adobe Illustrator): Industry standard, maintains all editing capabilities
  • .EPS (Encapsulated PostScript): Universal vector format, compatible with most design software
  • .PDF (Vector): Preserves vector information when saved correctly
  • .SVG (Scalable Vector Graphics): Web-friendly vector format

Raster Formats (For Photography)

  • .PSD (Photoshop): Maintains layers and editing capabilities
  • .TIFF: Uncompressed, highest quality for photos
  • .PNG: Supports transparency, good for logos with transparent backgrounds
  • .JPG/JPEG: Compressed format, acceptable for course photography

Resolution Requirements

Resolution directly impacts print quality. Low-resolution images will appear pixelated or blurry when printed.

Minimum Resolution Standards

  • Logos: 300 DPI at intended print size (vector preferred)
  • Course Photography: 300 DPI minimum
  • Background Images: 200 DPI acceptable
  • Web Images: Not suitable for print (typically 72 DPI)

How to Check Image Resolution

  1. Open image in photo editing software
  2. Check image size/properties
  3. Look for DPI/PPI setting
  4. Calculate effective resolution: Pixels ÷ Print Inches = DPI

Color Mode Specifications

Print colors work differently than screen colors. Using the correct color mode ensures accurate color reproduction.

CMYK vs RGB

  • CMYK (Print): Cyan, Magenta, Yellow, Black - used for printing
  • RGB (Screen): Red, Green, Blue - used for digital displays
  • Always convert to CMYK before submitting files
  • Colors may shift when converting from RGB to CMYK

Pantone Colors

For exact brand color matching:

  • Provide Pantone color numbers
  • Available for premium printing options
  • Ensures consistent brand colors across all materials
  • Additional cost may apply for spot color printing

Logo Preparation Guidelines

Properly prepared logos ensure crisp, professional results on your scorecards.

Logo Preparation Checklist

  • Convert all text to outlines/paths
  • Embed or link all images
  • Remove unnecessary elements or hidden layers
  • Provide both full-color and single-color versions
  • Include clear space requirements

Common Logo Issues to Avoid

  • Low Resolution: Logo taken from website or social media
  • Wrong Format: Word documents or PowerPoint files
  • Missing Fonts: Text not converted to outlines
  • Improper Transparency: White box around logo

Image Sizing Guidelines

Understanding proper image sizing ensures your graphics fit perfectly without distortion.

Maintaining Aspect Ratios

  • Never stretch or squash images to fit
  • Maintain original proportions
  • Crop images properly before submission
  • Consider safe zones for important elements

Size Specifications by Usage

  • Main Logo: Typically 2-3 inches wide
  • Sponsor Logos: 1-1.5 inches wide
  • Background Images: Full scorecard dimensions plus bleed
  • Hole Photography: Minimum 2x3 inches at 300 DPI

File Submission Best Practices

Follow these guidelines when submitting your artwork to ensure smooth processing.

File Naming Conventions

  • Use descriptive names: "CourseNameLogo_CMYK.eps"
  • Include version numbers if applicable
  • Avoid special characters or spaces
  • Indicate color mode in filename

File Organization

  • Create separate folders for logos, images, and fonts
  • Include a readme file with specifications
  • Compress files into a single ZIP archive
  • Keep total file size under 25MB for email

Troubleshooting Common Issues

Quick solutions to frequent file preparation problems:

Image Quality Issues

  • Pixelated Logo: Request vector version from designer
  • Blurry Photos: Source higher resolution originals
  • Color Mismatch: Convert to CMYK color mode
  • Transparency Problems: Save as PNG or provide on white background

Getting Professional Help

If you're having trouble with file preparation:

  • Our design team can assist with basic file conversion
  • We offer professional logo recreation services
  • Partner with local designers for complex projects
  • Request our file preparation guide

Conclusion

Proper file preparation is essential for achieving professional scorecard printing results. By following these guidelines, you'll ensure your logos and images reproduce beautifully on your custom scorecards.

When in doubt, contact our design team for assistance. We're here to help you achieve the best possible results for your course's scorecards.